←  BACK TO ALL CASE STUDIES

HOSPITALITY  |  FOOD&BEVERAGE  |  LOGO DESIGN  |  BRAND IDENTITY  |  PRINT DESIGN  |  PACKAGING DESIGN

BAM BU DAH

Place where asian blends with modern art and creates suprising moments.

IS
WHERE

ART
MEETS

MUSIC
ASIA
FOOD

WHO IS THE TARGET GROUP?

millenials, millenials +
20-35 years old
higher income
young travellers
groups of friends / solo travelers

WHAT DO THEY APPRECIATE?

unexpected experience, comfort, chill vibe
unique place with soul, creative atmosphere
flexibility and non-formality
community
good food and drinks

TRAVELER LIFESTYLE - PEOPLE - COMMUNITY - SHARING - CONNECTION - ART - MUSIC

PLACE WHERE ASIAN BLENDS
WITH MODERN ART & CREATES
SUPRISING MOMENTS.

We were honored to meet the exhilarating challenge of creating the concept and brand image of  the multicultural sophisticated boat concept anchored in the center of Prague. Place that consists of 34 suites, 2 bars, music club, gallery and restaurant required dynamic branding effortlessly permeating all parts of the boat.  

The footprint of asian culture is instantly recognisable as it runs throughout branding and interior of the boat while blending with modern art and culture. 

BAM BU DAH IS A
PLACE YOU COME TO
BE YOU

Come for the art, stay for the community.

Place that has a soul. Place that breathes and pulses. Vibrant space that awakens all your senses - full of art, music, great food and and drinks. One that attracts creative open-minded people. Place you can truly be yourself. Come as you are.

BE YOU. 

CUSTOM MADE ART BRUSHES

Inspired by Asian caligraphy, influenced by modern graffiti we have created custom made brush motives.

INTERIOR

The visual concept we envisaged is felt seamlessly as you pass throughout the boat. It resonates from the entrance through restaurant all the way to the suites enhancing the guests enjoyment of the complete Bam Bu Dah experience.

Enter BAM BU DAH world through the jungle - greens, natural materials, swinging chairs and monkeys. We worked with leaves, trees, flowers and animals in the design to turn some parts of Bam Bu Dah into a tropical jungle. 

LOUNGE BAR

The jungle theme turns into sophisticated form in the main Bam Bu Dah bar. 

Suddenly, the world feels different. Dark but wake mood, tropical plants & scents, upbeat music, sound of birds, seductive dimmed lights of rich colours.

The dominant feature of the space is the jungle artwork decorating the main bar 

Client: Bam Bu Dah
Creative Director: Kateřina Horká, Sabina Samuel
Design: Heels Make Deals
Interior Design: Monika White
Photography: Robert Tichý, ttapple