branding Archives | HEELS MAKE DEALS | Branding Studio For Lifestyle Brands

November 26, 2025 — No Comments

The New Branding Shift: Why Play Became the Most Powerful Move This Month

This month’s most interesting brand activations didn’t rely on scale or spectacle. From Garnier’s cinematic screening to Nike’s culture-rooted soup shop, Starbucks’ runaway bear-cup chaos, and Rhode’s soft-power London launch, the strongest moves used intentional play to create rituals, worlds, and shared moments people wanted to step into. Here’s what these campaigns reveal about the future of lifestyle branding — and how your brand can use the same principles.

Published by heelsmakedeals in Blog Posts

Tags: branding, creative studio, female targeted, garnier, hospitality branding, marketing trends, nike, packaging, Rhode, starbucks, starbucks bearista, wicked, women, women centered design

September 11, 2025 — No Comments

Planned vs. Reactive: 5 Lifestyle Brand Activations That Nailed Cultural Timing

In 2025, lifestyle brand activations are moving faster than ever. Some take months of planning, others go viral overnight — but the best all share one thing: perfect cultural timing. From Rare Beauty x Tajín to Taylor Swift’s reactive wave, these brand moments prove how strategy, speed, and emotional resonance turn campaigns into cultural currency.

Published by heelsmakedeals in Blog Posts

Tags: branding, creative studio, female targeted, gisou, heels make deals, hospitality branding, ikea, johnie walker, marketing trends, olipop, rare beauty, reactive marketing, rosie huntington, sabrina carpenter, taylor swift, taylor swift marketing, women, women centered design

July 31, 2025 — No Comments

Brand collabs nailing summer 2025 (and what your brand can learn) 🍦🍌👟🎀

Brand collaborations 2025 are shaping culture and expanding reach in ways no single brand could alone. From Rhode x Magnum to Krispy Kreme x Crocs, we break down four examples that nailed it—and the lessons you can use for your own brand.

Published by heelsmakedeals in Blog Posts

Tags: branding, female targeted, heels make deals, marketing trends, packaging, women centered design

July 2, 2025 — No Comments

How online shopping has changed, and what FMCG brands need to know in 2025

Online shopping has changed — fast. In 2025, brands have just seconds to connect, convert, and earn trust. Discover the key trends shaping consumer behavior and what FMCG brands need to do now to stay relevant, scroll-proof, and unforgettable.

Published by heelsmakedeals in Blog Posts

Tags: beauty branding, branding, creative studio, female targeted, fmcg, heels make deals, marketing trends, online shopping, online shopping trends, packaging, women centered design

June 19, 2025 — No Comments

The Summer Campaigns: What Do Tomatoes Have to Do With Brand Power?

While most brands were chasing trends, a few were building something deeper — emotional connection. This month, we break down four standout activations (from OUAI, Rhode, Jacquemus, and LOEWE) that didn’t just sell products — they told stories, sparked rituals, and reminded us what great branding really feels like.

Published by heelsmakedeals in Blog Posts

Tags: brand activations, branding, branding agency, creative studio, design for women, emotional branding, emotional storytelling, empowerment, female focused, heels make deals, Jacquemus, LOEWE, marekting trends, markering campaigns, marketing, OUAI, Rhode, women centered design

May 22, 2025 — No Comments

Emotional Branding Campaigns: What May’s Boldest Brands Got Right

Not just noise — real moves that made meaning. We break down four of May’s smartest brand activations and show what you can learn from each one.

Published by heelsmakedeals in Blog Posts

Tags: beauty branding, brand activations, branding, cerave, heels make deals, hospitality branding, kerastase, lancome, marekting for women, marketing campaigns, marketing that works, marketing trends, uber eats, women, women centered design

April 22, 2025 — No Comments

Brand Activations Women Love This Month – Top Marketing Trends April ’25

This month’s top brand activations are making serious waves, with unforgettable experiences that resonate with women everywhere. And the best part? These strategies aren’t just for the big players—they’re for any brand ready to make an impact. Discover the latest marketing trends and how you can apply them to take your brand to the next level.

Published by heelsmakedeals in Blog Posts

Tags: brand activations, branding, branding agency, creative studio, design for women, empower, female focused, gisou, heels make deals, hospitality branding, loreal, marketing campaigns, marketing for women, marketing trends, olaplex, skims, women centered design

April 9, 2025 — No Comments

Heels Make Deals at How to Brand: The Role of Design in Rebranding

What does it really take to rebrand with impact? In our talk at the How to Brand conference, Heels Make Deals shared how design became a strategic asset in the Korunní rebrand—transforming more than just visuals. This post dives into our approach, key insights, and why branding should always go beyond the surface.

Published by heelsmakedeals in Blog Posts

Tags: branding, creative studio, how to brand, rebranding, women

March 25, 2025 — No Comments

How Jacquemus’ Emotional Storytelling Can Inspire Your Brand Strategy

Discover how Jacquemus turns fashion into emotional experiences through powerful storytelling. Learn how to apply these strategies to create deeper connections with your audience and make your brand unforgettable.

Published by heelsmakedeals in Blog Posts

Tags: advertising campaigns, branding, creative studio, Emotional Marketing, emotional storytelling, female targeted, heels make deals, Jacquemus, Marketing Inspiration, women, women centered design

March 13, 2025 — No Comments

Brand Activations Women Love – This Month’s Best Marketing Trends

From a giant inflatable Kim Kardashian in Times Square to viral luxury brand collabs, this month’s top brand activations women love are making waves. But here’s the twist -small brands can steal these strategies too! Discover the latest marketing trends and how to make them work for your business.

Published by heelsmakedeals in Blog Posts

Tags: brand activations, branding, branding agency, creative studio, design for women, female targeted, heels make deals, kim kardashian, marketing for women, marketing trends, nike, pantone, skims, women, women centered design

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