Online shopping has changed — fast. In 2025, brands have just seconds to connect, convert, and earn trust. Discover the key trends shaping consumer behavior and what FMCG brands need to do now to stay relevant, scroll-proof, and unforgettable.
While most brands were chasing trends, a few were building something deeper — emotional connection. This month, we break down four standout activations (from OUAI, Rhode, Jacquemus, and LOEWE) that didn’t just sell products — they told stories, sparked rituals, and reminded us what great branding really feels like.
Not just noise — real moves that made meaning. We break down four of May’s smartest brand activations and show what you can learn from each one.
This month’s top brand activations are making serious waves, with unforgettable experiences that resonate with women everywhere. And the best part? These strategies aren’t just for the big players—they’re for any brand ready to make an impact. Discover the latest marketing trends and how you can apply them to take your brand to the next level.
Discover how Jacquemus turns fashion into emotional experiences through powerful storytelling. Learn how to apply these strategies to create deeper connections with your audience and make your brand unforgettable.
From a giant inflatable Kim Kardashian in Times Square to viral luxury brand collabs, this month’s top brand activations women love are making waves. But here’s the twist -small brands can steal these strategies too! Discover the latest marketing trends and how to make them work for your business.
February 25, 2025 — No Comments
In 2025, the best brands aren’t just selling products—they’re creating experiences that turn launches into cultural moments. From Dunkin’ tapping into Sabrina Carpenter’s viral Espresso hit to Zara’s luxe ski pop-up, these activations are shaping the future of marketing. In this breakdown, we analyze the smartest brand campaigns of the year (so far) and the lessons you can apply to your own strategy. Ready to see what’s working in brand activations right now? Let’s dive in.
Packaging isn't just about aesthetics—it's a powerful tool that shapes consumer behavior. In this post, we explore how elements like color, shape, size, and typography can influence purchase decisions and enhance brand loyalty. Ready to transform browsers into buyers? Dive into the strategic power of packaging design.
Women are the driving force behind travel decisions, yet the hospitality industry often falls short in meeting their needs. This post explores the untapped potential of female consumers and provides practical strategies for businesses to stand out in a crowded market. Discover how to create novel, positive, and share-worthy experiences that resonate with women and boost your business.
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Více info v článku : https://www.mediaguru.cz/clanky/2024/05/dara-rolins-prezpivala-pro-korunni-pisen-co-o-mne-vies/
Case study: https://heelsmakedeals.com/project/korunni-functional
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